Schematic Design Services

1. Project Review & Requirement Analysis

We begin the Schematic Design phase with a detailed project assessment to ensure every decision aligns with your vision and functional needs. This step allows us to establish a clear design direction before any layouts are developed.

A comprehensive review includes:

• Project Scope & Objectives: Understanding the purpose, scale, and intended outcome of the project to set realistic and achievable goals.

• Functional Requirements: Identifying how each space will be used, user expectations, movement patterns, and operational needs.

• Aesthetic Direction: Defining your preferred style, material sensibilities, color tones, and overall design language.

• Site Conditions & Constraints: Evaluating existing site measurements, structural limitations, natural light, service placements, and regulatory considerations.

• Client Priorities & Must-Haves: Documenting key preferences to ensure they are integrated from the very beginning.

• Budget & Timeline Alignment: Reviewing feasibility based on projected costs and project schedules.

Once the project requirements are clearly defined, we move into establishing the visual and creative direction of your space. This stage sets the tone for the entire design journey, ensuring every element reflects a unified aesthetic and functional intent.

Our Concept & Theme Direction includes:

• Mood boards: Curated visual boards that capture the proposed ambiance, character, and emotional feel of the space.

• Design Inspiration: A refined selection of reference styles, architectural influences, and visual cues that guide the design language.

• Color & Material Intent: Preliminary palettes highlighting potential color schemes, textures, finishes, and material combinations suitable for your project.

• Overall Design Theme: A cohesive narrative that defines the look and feel—modern, minimal, luxury, contemporary, industrial, or customized to your preference.

• Form & Geometry Direction: Early exploration of shapes, design patterns, and spatial rhythms to establish visual identity.

• Lighting Mood & Atmosphere: Initial suggestions on lighting tone and intensity to shape the environment.

• Design Storyline: A conceptual logic that ties the entire theme together, ensuring consistency across all schematic layouts and future design phases.

3. Space Planning

Space Planning forms the core of the Schematic Design phase, ensuring every area is organized for maximum efficiency, comfort, and functionality. We develop layout options that balance aesthetics with practical use, giving you a clear understanding of how the space will perform in real life.

Our Space Planning deliverables include:

• Zoning & Adjacency Mapping: Strategic placement of functions and spaces to ensure smooth transitions, logical relationships, and optimal workflow within the site.

• Circulation Flow: Planning clear movement paths that enhance accessibility, minimize dead zones, and support natural flow throughout the space.

• Furniture Layouts: Thoughtful arrangements that ensure balanced proportions, comfortable distances, and proper usage of each area without overcrowding or unused gaps.

• Room Proportions & Usability Planning: Evaluating dimensions, scale, and spatial ergonomics to maximize utility and comfort.

• Multiple Layout Options: Providing comparative configurations to help you choose the most efficient and visually appealing arrangement.

• Functional Space Optimization: Identifying opportunities to improve storage, seating, interaction zones, and overall usability based on your requirements.

4. Preliminary Drawings

In this phase, we translate the approved concepts and layout directions into a clear visual representation of your proposed space. These preliminary drawings provide an early look at form, proportion, and spatial intent—allowing you to visualize the project before detailed development begins.

Our preliminary drawing package includes:

• 2D Space Plans: Clean and accurate floor plans that showcase the proposed layout, zoning, furniture placement, and circulation flow.

• Basic Elevations: Initial elevation views that outline wall compositions, key design elements, and vertical relationships within the space.

• Concept Sketches: Hand-drawn or digital sketches that capture the essence of the design direction, showcasing creative ideas and overall spatial character.

• Massing Studies or Rough 3D Views: Early volumetric representations to help you understand scale, proportion, and the general feel of the space.

• Visual Annotations: Notes and markups highlighting the intent behind design decisions and proposed improvements.

• Design Iterations (If Required): Revisions based on your initial feedback to ensure accuracy and alignment before moving into detailed stages.

5. Final Schematic Package

After incorporating all revisions and feedback, we prepare the complete Final Schematic Design Package. This package serves as the foundation for the upcoming design phases and provides a clear, documented direction for the project moving forward.

The final deliverables include:

• Approved Space Plan: The finalized layout reflecting all functional, aesthetic, and spatial requirements.

• Final Schematic Layouts: Refined 2D plans and diagrams illustrating zoning, circulation, room proportions, and intended spatial relationships.

• Annotated Drawings: Detailed notes, design justifications, and key highlights added directly to the drawings for full clarity and easy reference.

• Concept Notes & Stage Directions: A concise design brief summarizing the concept theme, material intent, and recommended direction for the Design Development phase.

• Documentation Bundle (PDF): A professionally compiled schematic package ready for client review, consultant coordination, or internal planning